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A website is a collection of information about a particular topic or subject. Designing a website is defined as the arrangement and creation of web pages that in turn make up a website. A web page consists of information for which the website is developed. For example, a website might be compared to a book, where each page of the book is a web page.

There are many aspects ( design concerns) in this process, and due to the rapid development of the Internet, new aspects may emerge. For typical commercial web sites, the basic aspects are:

• The content, substance and informational value of the site, from its target public's point of view;
• The usability of the site, navigation scheme, intuitive interface, compatibility and reliability of dynamic functions;
• The appearance, what's communicated by the styles, aesthetics, and professional appearance of the pages;
• The visibility of the site on the Internet, particularly within the major search engines, effected by compatibility with those search engines and all of the above
• any designers compensate for this by wrapping their entire webpage in a fixed width box, essentially limiting it to an exact pixel-perfect value, which is a fixed layout . Some create the illusion of liquidity by building the graphics for their webpage at a size larger than any current standard monitor size. Other designers say that this is bad because it ignores the preferences of the user, who might have their browser sized a specific way that they like best. These people propose a liquid layout , where the size of the Web page adjusts itself based on the size of the browser window. Many prefer to set a standard browser size like 1024x728 and say on the web page that the website should be viewed with the said browser setting.

  In some cases, it is difficult to create fixed layouts which work well given the amount of content needed, and the fact that one has to try to cater for the needs of all prospective users.